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July 21, 2023

The Value of Custom Instructions for ChatGPT -Episode 7 – FridAI

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Mike King shares how you can use Midjourney to generate some awesome images for your business including social media and website visuals.

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Greetings and salutations, folks.

Welcome back to another edition of FridAI. I’m your host, Mike King, CMO of AIPRM, and today what I want to talk about is the value of custom instructions for ChatGPT.

Custom Instructions by OpenAI

So, Custom Instructions, zero day drop. It’s a new feature released by OpenAI for ChatGPT, which allows you to provide persistent contextual information that’s added to any prompt that you write in the system.

And so there are two text boxes that you can fill out, one of which is just a series of things that you want ChatGPT to know for any prompt that you run through it. And then also the role that you want ChatGPT to play. So, how do you want it to respond? Or what voice and tone do you want it to have? Or what character do you want it to be?

Building a Prompt

And so when we think about the mega prompt format, when we talked about this in our previous video about how to write prompts, it’s really allowing you to make that persona context in a series of constraints consistent for any prompt that you put in the system.

What to Include in Your Custom Instructions

And so, what should you be including in your custom instructions? Well, in that top box, you’re going to want to give it some information about your business. If we’re talking about this from a business perspective or if we’re talking about it from an individual that it’s representing, you want to give it some key attributes and information that it can use every time.

And so, when you’re faced with a blank text box, it may be hard to know what to put in there even with the thought starters that they’ve provided. But some things that you might want to put in as a small business is your business vertical, some of your key business attributes, you know, the business name, the location, the awards, the time in business, what the business does, and then also who your business serves.

Additional Custom Instructions Use Cases

And then when we think about this bottom box, you’re going to want to do things like tell ChatGPT what character you want it to play. So it could be things like just your brand voice and tone. But it can also be a description of that persona that we want it to play. So as an example, I could say I want ChatGPT to respond as Darth Vader, but with a casual and irreverent tone. And then every time that I ask it something through my prompts, it’s going to sound that way when it responds to me.

Custom Instructions Limitations

So there are a few limitations with custom instructions. One, you only have one set of custom instructions and then also toggle it on and off because you may not want to use it every time. It requires four clicks. So, I have to click my name, then click custom instructions, then click this toggle off, and then click save in order to turn it off. And then you also are limited in the availability in that it’s not available in the UK or the EU just yet, and it’s only available to plus subscribers of ChatGPT.

Custom Profiles by AIPRM

But you know, we love this concept and in fact, we love it so much that we did it about a month ago when we launched custom profiles. So if you’re an AIPRM user, you have your profile that you can set right here and you can put anything you want in there. It’s not limited in the ways or it’s not predefined in the ways that custom instructions are. And then also you can toggle it on and off right here in the interface where you’re writing with just one click and it’s available to all our users, even our free users. So again, if you’re not using AIPRM, definitely recommend that you do so.

Multiple Custom Profiles

And of course, because we love this concept so much, we’re also rolling out multiple custom profiles in the very near future. Where you can specify what the different profiles are in the backend of AIPRM, and then in the dropdown in the interface, you have them that you can use directly right away, just in one click. So as always, wherever you’re seeing this video, if you got some things you want to know more about generative AI, please just drop them in the comments and then we can address them in a future video.

Also, if you’re not using AIPRM already, you definitely should. It’s great for a variety of small business tasks. We do prompt management. We’ve got a series of thousands of one-click prompts for ChatGPT and MidJourney and other tools like that. And you know, whenever you run into a problem, just remember there’s a prompt for that and I’ll see you next week.

Join in the conversation here in the comments or over here at our Community Forum on AIPRM, and I’ll see you next week.

Thank you for reading.

Written by

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Michael King an artist and a technologist all rolled into one, Michael King is the CEO and founder of digital marketing agency, iPullRank focused on technical SEO, content strategy and machine learning. King consults with enterprise and mid-market companies all over the world, including brands like SAP, American Express, Nordstrom, SanDisk, General Mills, and FTD. King's background in Computer Science and as an independent hip-hop musician sets him up for deep technical and creative solutions for modern marketing problems. Check out his book "The Science of SEO" from Wiley Publishing.

Marketing

avatarMichael King
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July 21, 2023

The Value of Custom Instructions for ChatGPT -Episode 7 – FridAI

TL;DR

Mike King shares how you can use Midjourney to generate some awesome images for your business including social media and website visuals.

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