July 27, 2023
How to Supercharge Your Professional Services Business with ChatGPT

17 Min
TL;DR
Discover how AI tools like ChatGPT and AIPRM can revolutionize your Professional Services Business, from client management to content creation.
Ever wondered how artificial intelligence (AI) can help your clients and your business? You’re not alone.
According to Hubspot, 62% of business leaders already use AI and automation tools to improve their businesses. In fact, 65% of them say AI changes will be as important as the industrial revolution was.
Let’s dive into ChatGPT and AIPRM – two exciting AI content generation tools that can boost your business, whether you’re in consulting, legal services, marketing, IT, or any professional services industry.
So, get ready as we explore how to make the most of these awesome tools for your professional services business.
What is AIPRM and ChatGPT?
ChatGPT, built by OpenAI, is like a smart text robot that can understand and write text just like a person. Pretty cool, right? It’s not alive, but it uses sophisticated algorithms to predict the most likely text that a person would write based on the billions of documents the model was trained on.
Within two months of its launch in November 2022, ChatGPT became a mainstream phenomenon for casual hobbyists and professionals alike., It’s gathered an amazing 100 million users! By April 2023, its website was a buzzing hub, with around 55 million people visiting daily (Similar Web).
But how do you know what to ask ChatGPT to do?
AIPRM solves that problem by providing a library of top-grade pre-built prompts across a range of topics and activities. It’s a Chrome extension that sits on top of ChatGPT.
AIPRM has prompts for marketing tasks, sales, and customer support. It can even help you re-write your emails more effectively. Together, these tools are making a significant change in the business world.
But ChatGPT has its limitations. It’s not magic. It can sometimes provide factually inaccurate information. It’s trained on data only up until 2021. It’s also technically still a scientific experiment.
Anything that you submit to ChatGPT can be accessed by OpenAI. For professional services businesses, this means being careful not to share sensitive customer information with the AI because others could potentially access it. Always remember to respect privacy when looking to improve your business with AI.
That said, ChatGPT can help you with a variety of marketing, sales, productivity, customer support, and general writing tasks that would normally take additional time or resources to complete–that is if you know how to use it to its full potential.
AIPRM’s prompt library offers easy-to-use prompts that can maximally utilize ChatGPT’s capabilities, and it makes it that much easier to supercharge your professional services business.
Read More: How to Install the AIPRM Extension
How to Optimize Your Professional Services Business with AI
In today’s competitive business landscape, leveraging the power of AI can significantly enhance the efficiency and effectiveness of professional services companies.
Whether you’re a consulting firm, a legal practice, an accounting agency, or any other type of professional services provider, integrating AI into your operations can unlock new levels of productivity and customer satisfaction. Here are some key strategies to optimize your professional services business with AI:
Using AI for your Website/Services Description
Imagine you’re running a consulting business that typically deals with manufacturing companies. As a consultant, you know exactly what you do, day in and day out, but something just isn’t translating to prospective clients when they visit your website.
You’re not a copywriting expert, but you want to find ways to better connect with your potential clients and help them understand the services you offer.
Rather than staring at your screen and wishing you could type up the right phrasing to help your customer base better understand just what it is you offer, you could sit down with ChatGPT and use a custom AIPRM prompt to perfectly deliver your message:
Role: Act as a Copywriter
Task: You are to write content for an consulting firm’s services page on their website. The content should present the firm as experienced, trustworthy, and adept at handling a variety of accounting needs.
Objective: Create compelling copy that:
- Highlights the firm’s expertise and experience in accounting.
- Outlines the services offered, tailored for both businesses and individuals.
- Emphasizes the benefits of choosing this firm over competitors.
- Invites potential clients to get in touch for further information or to schedule a consultation.
Constraints:
- Tone: Professional, but approachable. Avoid jargon; keep it accessible to those unfamiliar with accounting specifics.
- Length: No more than 500 words.
- Format: Must have headings for each service category (e.g., Business Accounting, Personal Finance, Taxation Services, etc.)
- Key Features to Highlight:
- Personalized service: Each client receives tailored advice and solutions.
- Experience: Emphasize the number of years the firm has been in business and its success stories.
- Trustworthiness: Highlight any awards, recognitions, or testimonials.
- Cutting-edge software: If applicable, mention the firm’s use of the latest accounting tools and software.
- Call to Action: End with a compelling CTA, directing visitors to contact the firm or schedule a consultation.
To design your own prompt, check out our video on how to write an effective prompt and the step-by-step playbook.
Now you have a starting point to describe your service options, and you can say goodbye to writer’s block.
Maybe it’s not just your services page that you want to upgrade. You need help boosting your SEO efforts and thought leadership in your editorial content, but you don’t have a dedicated copywriter to get the job done.
ChatGPT can weave in important SEO keywords – the terms people type into search engines when looking for products like yours. With plenty of content prompts with SEO in mind, you can easily target your top keywords and see results in the SERPs.
Prompt: SEO Website Copy Writer
Prompt: Add Keywords To Text
By including these keywords, your service descriptions become persuasive and more likely to appear in search engine results. It’s like putting up a big, bright sign that guides customers straight to your store.
According to Salsify, 87% of online shoppers (nearly 9 out of 10) say that good product descriptions influence their purchasing decisions. As a result, having standout descriptions could be the edge your professional services business needs.
Read More: How to Use ChatGPT to Personalize Your Website
Improving Internal Processes
Picture this: At the end of the month, your team is swamped with sales reports, customer feedback data, and a stack of outreach emails that didn’t get a response. It feels like a mountain of information, and making sense of it all seems daunting. For any written reports, you can save time with summarization prompts.
Prompt: Summarize This!
Based on Text from Alphabet’s recent earnings call
If you’re pulling content from anywhere online, you can also use AIPRM Everywhere. It allows you to copy the text on any site and automatically paste it into your prompt.
Suddenly, that mountain of information turns into a clear, easy-to-understand report. It’s as if you have a pair of lenses that helps you see through the chaos and focus on what matters most.
But that’s not all. Remember those outreach emails that didn’t get a response? According to Brian Dean of Backlinko, only 8.5% of such emails get a reply.
So, instead of sending the same email repeatedly, hoping for a better outcome, you could use a prompt like this
Prompt: Reply to Any Email Save Your Time!
ChatGPT could then generate a new, attention-grabbing email that is more likely to get a response, effectively doubling your chances.
Read More: The Power of ChatGPT for Email Marketing
Creating Schedules
Planning your time well is super important for any successful business. Luckily, AI can make this job easier. You could use special instructions like:
Act as a professional project planner, design a weekly meeting design a fun and organized weekly meeting plan for my team, including brainstorming sessions, updates, and a short break time.
Make sure the schedule is formatted as a table using markdown.
Choose times that are in the afternoon and last for 1 hour at most.
This way, you don’t have to spend much time making and updating plans. Instead, you can use that time on other essential things. Remember that you can introduce your own constraints, variables, parameters, and examples when creating your own prompts.
Read More:
Content Creation
The markets that most professional services exist in are usually packed with competition. How can you differentiate yourself from your competitors when your websites make it look as though you do the exact same thing?
The answer is simple–content. Give your law firm, consulting business, or accounting firm an edge over your competitors with content that demonstrates your unique selling propositions, your thought leadership, and case studies that show your success.
However, running a business could mean you don’t have the kind of time to sit down for a couple of hours every week to produce blog posts or social media campaigns that help set you apart. You’re busy helping the clients you already have, and you don’t want to cut back on your valuable and already limited time.
With AIPRM’s help, ChatGPT can be your business’s content strategist. Whether you’re an accounting firm or a digital marketing agency, there’s a prompt to help you achieve your content goals.
Here are just a few examples of how AIPRM prompts can boost your digital marketing efforts:
Blogs: Don’t have time or are stuck on what to write? With prompts like “Write a comprehensive blog on why AI is important in business” or “Make an article on the newest business trends,” ChatGPT can create engaging blog posts that polish your brand. The more detailed the prompt tough, the better the output.
Imagine you’re an architect in Savannah, Georgia. What if you wanted a blog post about local architecture to attract real estate investors who might want to work with you?
Prompt: Human Written | 100% Unique | SEO Optimized Article
And to add another layer of human touch to your generated content, you can then put your blog post through the human re-writer, giving your content a more organic, unique tone.
Prompt: Human-like Rewriter – V1.6
Video Scripts: Need to make a cool video? Prompts like “Create a script for a product demo video” or “Design a script for our new services webinar” can guide ChatGPT to write attention-grabbing scripts that keep your audience hooked.
Prompt: YouTube Script Creator
Social Media Posts: Want to stand out on social media? With prompts like “Design a fun social media post for our upcoming sale” or “Create a cool tweet about our latest success,” ChatGPT can make exciting social media posts that get your followers talking and sharing.
Prompt: 30 Social Media Posts & Image Suggestions With 1 Click
Read More: Best Practices for Using ChatGPT for Content Creation
Custom Job Descriptions
Hiring the right person for a job can sometimes be like searching for a needle in a haystack. You have to clearly explain the job and consider who would be the perfect fit. This is where an accurate and appealing job description comes into play.
AI, specifically ChatGPT, can make this task a lot easier, and you can spend less time writing job descriptions and more time meeting potential candidates.
For example, if you’re hiring for a Sales Manager role, you could use an AIPRM prompt:
Prompt: Job Description Writer
With this prompt, ChatGPT will create a detailed job description that tells candidates exactly what the job involves and what skills they need. You can develop a clear roadmap guiding the right people–those with the skills and experience you need–straight to your hiring pipeline.
Don’t waste your time writing up half-finished job posts when you could craft a clear, specific posting for exactly what you need. According to a survey by Indeed, more than half of job seekers (52% to be exact) say that a good job description is a big factor in deciding whether to apply for a job.
Don’t let a weak job description stop you from finding the perfect candidate, and experiment with AIPRM’s prompt library to generate the perfect job listing.
Using ChatGPT for Business Plans
Are you tired of working for a firm that doesn’t match your vision or passion for the industry you’re in? Maybe you’ve been feeling the call to work for yourself. Whatever the driving reason is to start your own business, it can be overwhelming to get your business plan off the ground all on your own.
AIPRM’s library offers prompts that help you envision what your first year of business should look like, giving you ideas for growing your business, tracking KPIs, and giving inspiration for imagining your funding goals and financial planning.
Prompt: Y Combinator Business Plan Outline
About 1 in 5 new businesses don’t last more than two years. A big reason for this is not having a solid plan, whether it’s due to a lack of knowledge or experience in entrepreneurship. A robust business plan can show you key areas to consider from your business’s mission statement, your unique selling proposition, marketing goals, financial planning, and growth projections for your first year in business.
AI for Client Management
When you’re running your professional services business, keeping client accounts organized and in good standing is a must. If you’re trying to manage your client base while making new deals, it’s especially important to keep your client management as seamless and efficient as possible.
A chatbot is a perfect way to help direct new and existing clients towards the resources they need on your site, but you might not know where to start. From drafting copy, building user pathways, and creating content that genuinely helps new and existing clients alike, it can feel like an impossible task to manage on your own.
However, there are already a variety of tools that allow you to feed ChatGPT with your own content and add it as a chatbot to your website to assist in your own client management:
They’re ready to be deployed and they’ll help build a more realistic bot customer service experience.
Here’s why:
- Always Ready to Help: ChatGPT is always up and running. This ensures your customers get help whenever needed, even outside traditional business hours.
- Fast Answers: Everybody likes quick replies. ChatGPT can quickly answer questions about things you’re selling or the rules of your business in no time.
- Personalized Client Relations: ChatGPT can respond to your customers’ messages kindly and thoughtfully. This makes customers feel special and keeps them coming back to your business.
- Customer Feedback Analysis: Reading and understanding what customers say about your business can take time. ChatGPT can do this fast, finding important points that can help your business get better.
Many large businesses can afford a robust customer service team and continue to expand them.
If that isn’t in the budget for your business, ChatGPT and AIPRM’s prompts can do the heavy lifting for you in customer service and client management, so you can focus on landing new accounts to grow your business.
Read More: A Beginner’s Guide to ChatGPT
Start Optimizing Your Professional Services Site
We’ve seen how we can improve business with generative AI content using ChatGPT coupled with AIPRM.
From writing services and job descriptions to being your email reply backup, ChatGPT paired with AIPRM is ready to help you take on areas you might have felt like you had to neglect before in your business.
Also, with AI for client management in your toolkit, you’re not just staying ahead of the curve but also ensuring a more personalized and efficient service that leaves your clients returning for more.
Now, the exciting part – you can try out AIPRM’s extension for FREE! It’ll help you come up with smart prompts for ChatGPT.
This means better answers and more wow for your work. So why wait? Give it a spin and watch your professional services business shine like a star!
Thank you for reading.
Written by
July 27, 2023
How to Supercharge Your Professional Services Business with ChatGPT
TL;DR
Discover how AI tools like ChatGPT and AIPRM can revolutionize your Professional Services Business, from client management to content creation.
Table of Contents
How to Optimize Your Professional Services Business with AI
Using AI for your Website/Services Description
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